To help keep TOMF recognizable to those who come in contact with it, we appreciate your effort to keep our branding consistent.
Download Spec SheetLogo
Included in the folders is the full-color version of the TOMF logo. If you need a black and white or reverse option, please contact us.
For Print
- Full color (to be used at all times when possible)
- Black + white and reverse options
- EPS, PDF, JPG
For Web
- Full color (to be used at all times when possible)
- Black + white and reverse options
- PNG and JPG
Font
The font used throughout the TOMF branding is called Josefine Sans. It is available for free to download from Google Fonts.
Download Josefin SansThe two main versions of the font that are used are:
- Bold: for headings
- Regular: for body copy
Color Palette
Below is the color palette used throughout the TOMF branding.
* For Pantone printing, please reference Pantone book or swatch with print vendor.
Main Colors
Navy Blue
- CMYK: 100, 82, 36, 26
- RGB: 20, 57, 96
- HEX: #153860
Royal Blue
- CMYK: 91, 64, 4, 0
- RGB: 27, 99, 170
- HEX: #1A63A9
Light Blue
- CMYK: 45, 2, 11, 0
- RGB: 134, 206, 223
- HEX: #85CDDE
Purple
- CMYK: 59, 97, 2, 0
- RGB: 131, 47, 143
- HEX: #822F8E
Graphics
Background Pattern
This background pattern is to be used sparingly. It should be subtle and add a slight texture to the piece it is being used on. Any text that sits over the top should always be readable and not blend into the pattern.
Download Background PatternThe right and left files should be set on the appropriate side.
See the example below that uses the “right” pattern.